Customer Service

Rack Attack has great customer service

page icon Jun 14, 2006 | 0 | Customer Service

I buy a lot of stuff online. Usually, I know what to expect. I haven't had many terrible experiences, but rarely is the service so great that I would consider writing about it here. But, recently I had the pleasure of doing business with Rack Attack and they blew me away with their outstanding service.

I was in the market for a new bike rack for my car and did what I normally do when shopping online, start at Amazon.com. I quickly learned that bike racks have lots of components that must be compatilble with my car and each other. Amazon wasn't much help there, so I zipped over the manufacturer's web site and used their online tool that told me exactly what I needed.

When I got back to Amazon, I found the components that I needed and saw that Rack Attack sells through Amazon and had the best price. So I bought from Rack Attack. So far so good.

Ten minutes later I got an email from Rack Attack saying that they got my order except I hadn't ordered all the right parts for my car, so they were holding it until they could discuss it with me.

I called the number, got a real person on the third ring, and talked to the person who was handling my order. I told him that I was ordering what the rack manufacturer told me to order. He said, "Yeah, the manufacturer's web site is wrong. We have told them about it, but they haven't fixed it. What you really need is this."

Wow! Rack Attack saved me a lot of time and aggravation because they took an extra minute to review the order and bothered to let me know I didn't have everything I needed. Most companies would have just shipped my order and I would have had to deal with it.

Not Rack Attack. They know their stuff and they know how to treat customers. If you're in the market for a bike rack, buy from Rack Attack.

An Example of a Clued-In CEO

page icon Feb 7, 2006 | 0 | Customer Service + Feedburner

Dick Costolo, CEO of Feedburner, gets customer service.

Feedburner recently spammed some people and a blogger took the time to write about it on Blog Herald.

I know what you're thinking. Company spams. Blogger complains. Film at eleven. What's the big deal?

Well, the CEO of Feedburner actually replied to the blog entry and not only apologized, but took full responsibility.

This email you received highlights a lack of understanding of the company culture across the entire team. I take personal responsibility for that, and I’m on it.

Granted, Feedburner is in the blogging business. You would expect them to understand how important it is to interact directly with bloggers. But, it is nice to see a CEO modeling that behavior. That sort of thing sets the tone for the whole company.

I bet we don't see any more spam from Feedburner. (Not that it should have been sent in the first place.)

Kudos to Dick for being a clued-in CEO.

Also...

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